Business Strategy and Entrepreneurship

Service Description

Develop the mindset, tools, and confidence to shape the businesses of tomorrow. This course provides a dynamic introduction to the essential principles of business strategy and entrepreneurship, ideal for students with an interest in innovation, leadership, or launching their own ventures. Grounded in real-world thinking, the course blends theory with hands-on experience. Students explore how successful businesses grow, adapt, and compete in global markets, while working in teams to develop and pitch original business concepts in our signature Innovation Challenge. ​ Throughout the two weeks, you’ll be guided by expert teachers and inspired by guest speakers - including successful entrepreneurs and industry professionals - who offer first-hand insight into the world of start-ups, investment, marketing, and management.